That’s a lot of Apples

Check out City Harvest’s new PSA highlighting the amount of food wasted in New York City every day.  Draftfcb and The Mill enlisted half a million CGI apples for this anti-hunger PSA, and the entire video was shot on an iPhone camera.  1/2 a million apples, in The Big Apple, shot with an Apple product - that’s a lot of apples.

Every day, 270,000 pounds of food is wasted in New York City, but thousands of residents don’t have enough to eat. Help City Harvest make sure excess food makes it to someone’s plate instead of the dumpster. 
Check out their website to learn how you can support their programs.