Case Study Marina Del Rey Hospital

Life Gets Better at Marina Del Rey Hospital
After a series of changes and acquisitions, Marina Del Ray Hospital was better known for changing hands than high quality healthcare. Despite a struggling image, the hospital’s Spine and Weight Loss centers thrived thanks to exceptional care. With the ownership finally settled and stable, the new owners decided a consistent identity was vital to bringing the hospital’s image to the level of the Spine Center and Weight Loss Center. Enter Johnson Gray. Our team focused on building the hospital’s reputation and esteem in the community by developing a brand that focused on the select service lines they offer and the advanced healthcare they provide.

How We Helped Marina Del Rey Hospital:
Brand Positioning
Brand & Identity Guides
Print Ads
Out of Home
Collateral